Blog
How agencies build AI agents: roles, prompts, tools and the economics — from real deployments.
9 posts
Contrast Relevance Analysis: An AI Agent That Compares a Page With the Top of Google
A router agent that takes a client's page and a query and returns a list of edits sorted by how many top-ranking competitors already have each one — no relevance score, and no edits at all when the comparison makes no sense. Tested on a live store.
AgenciesAI Process Automation for SEO Agencies: From Lead to Report
Six processes of an SEO agency — lead, audit, proposal, content, reporting and follow-up on recommendations — and what an AI agent does end to end in each: from which data, on which trigger, and what stays with a human.
AI AgentsHow to Create an AI Agent. A Sales Proposal in 5 Minutes
Nine roles, a nested router and a slotted PDF template: from a single URL to a finished proposal with real metrics, a work plan and a budget costed at your own rates. Two real examples attached.
AI AgentsHow to Create an AI Agent. Account Manager
Outcome tracking is a checkbox on any agent, not a separate role. The history is keyed to the site URL — so one address collects the confirmed results of every agent working that account, across audits, content and reports.
AI AgentsAutomating agency reporting: making the SEO specialist proactive
The SEO specialist role from the last guide still waits to be asked. Here's how to add a scheduled action that pulls GSC and Yandex Metrica into one consolidated report and delivers it on its own.
AI AgentsHow to Build an SEO Expert AI Agent
A step-by-step walkthrough of setting up one role in Orakul — scope, knowledge base, system instruction, integrations and schedule — using an SEO specialist as the example.
AI AgentsHow to Create an AI Agent. Copywriter
The system prompt, the exact difference a knowledge base makes, and how to build one from scratch using 10 articles from the company that invented tone of voice as a discipline.
ComparisonOrakul vs. Claude Cowork vs. ChatGPT Business vs. n8n: the detailed comparison
The homepage table is 10 rows. Here's the full version we use internally — deployment complexity, built-in tools, skill requirements, and file generation included.
AI AgentsHow to Create an AI Agent. Site Audit
A router agent: six steps, four tools fired in parallel and two subagents in one run, from a URL to a finished report — plus why background execution is not optional here.